So! You ghosted your blog. Maybe for a month. Maybe for a year. Maybe for so long that your last post has cobwebs (it’s me, hi, I’m the problem, it’s meeeeeee).
Now you’re staring at a blank screen, equal parts guilt and panic, wondering if it’s even worth coming back. I know (sort of) why I stopped blogging, and over the years, there wasn’t ever really a compelling reason to start again. Honestly, there still isn’t one…I’m not launching a course, I’m not trying to become a thought leader (turns out that I already am one!). I just kind of felt like it and hopped back in without a big announcement or apology tour.
That course of action, however, isn’t entirely helpful. So: here’s how to restart your blog without the self-sabotage, the overthinking, or the “I quit (again)” spiral.
Step One: Get over yourself
You could write a weepy “Sorry I disappeared!” post. Or you could pretend it never happened and just start fresh. Guess which one people actually care about?
Unless you swore you’d post daily and then vanished mid-series, no one noticed as much as you think. Your audience isn’t keeping a ledger of your sins. They just want what you’re able to give. So get on with it.
Step Two: Stop aiming for the moon
Nothing kills a goal like an unrealistic and self-imposed expectation. This is a blog, not the cure to cancer. Your comeback doesn’t need to be a 5,000-word masterpiece, the “ultimate” guide to anything, or net you 10,000 views when you transform it into a reel for Instagram.
It just needs to exist. Get a grip, lower the bar, and have some fun.
Step Three: Write what you know
You are probably really awesome. Lean on that. Look at what is already getting your attention, keeping you up at night, or just feels good. My “comeback post” was purely a product of wanting a static home for a lesson I gave in an incubator that I was running. It felt dumb to direct people to an Instagram post, so I cleaned it up and posted it here. That’s it! That’s all I needed to get the ball rolling and start yapping here again.
Commit to blogging when you’ve got something to say and suddenly you’ve got not only a realistic posting schedule but also a good barometer for when to hit that “New Post” button.
That’s it! Go get it.